About a year ago, some opined that prepaids are cheaper, but:
Prepaid phone plans, where you pay the full price for a cellphone and then pay lower monthly rates without a contract, seem to offer what most budget-conscious people want. So why haven't they really caught on?
So, today we find that the tide has turned.
NPD said 32% of smartphone units moved in the quarter were prepaid, up from 21% in Q1 of last year.
Thousands of dollars a year to make phone calls? Of course not. These smartphones do much more, but that more can, generously, be characterized as self-distraction. Do people addicted to Angry Birds have a life beyond their particular version of self-abuse? Apple's (and what passes for tech these days) problem is that it has, with purpose, steered away from productive tech to entertainment. Toys. Mattel knows how to do that on a continuing basis. Apple hasn't shown that it can create a new toy from scratch. Google Glass may be worthless as a productive widget, or even as an entertaining toy, but it was created from scratch. Steve never did that.
No comments:
Post a Comment